Fundamentals of Digital Marketing

Fundamentals of Digital Marketing

In the ever-evolving marketing landscape, it has become imperative for a business to integrate digital marketing efforts into its overall marketing strategy. Students in this course will explore the development, production, and implementation of digital-marketing delivery methods including, but not limited to, email marketing, web-based marketing, search engine optimization (SEO), online advertising, and social media. The curriculum will introduce tools to appropriately measure and evaluate the effectiveness of digital marketing campaigns that are designed to improve the experience of the consumer. New trends, as well as key opportunities for innovation, will also be included.

CONTENT MARKETING

Content marketing is defined as the marketing and business process for creating and distributing relevant and valuable content to attract, acquire, and engage a clearly defined and understood target audience – with the objective of driving profitable customer action. Well-developed content is the heart of a successful marketing campaign.

Students will learn the following things in this course:

What and Why Digital Marketing

How To Do It

Types of Digital Marketing

Content Marketing

SEO & SEM

Social Media Marketing

Affiliate and Automated Marketing

Pay Per Click(PPC) and Public Relations

Demon on SEO and YouTube Optimization

Nowadays digital marketing is a popular profession and day by it is getting reached in the field of outsourcing. For this reason, I have discussed every topic from the basics in this course. You do not have to worry about the basics. This course is about Fundamentals of Digital Marketing. I have discussed every topic from the basics of Digital Marketing in this course.

Start your Digital Marketing journey just by enrolling this course now

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What you will learn

• What is Digital Marketing
• Why Digital Marketing
• Types of Digital Marketing

Rating: 0

Level: Beginner Level

Duration: 1.5 hours

Instructor: Mubtasim Fuad Tasnim